Get an incredible learning opportunity just for £110 containing Level 3+4+5 Digital Marketing, printed Quality Licence Scheme endorsed certificate, tutor support and assessment worth £1699. No hidden fees, simply enrol to this amazing bundle course and save £1589, get 12 months access to high quality and self-paced Digital Marketing diploma course. Cherry on top, you will get premium 5 CPD courses for FREE that will add even more to your skill sets!
Package includes:
- Digital Marketing Level 3
- Digital Marketing Level 4
- Digital Marketing Level 5
- Level 5 Quality Licence Scheme endorsed certificate of achievement for Digital Marketing
- Transcript containing all units of level 3, 4 and 5
- 5 Additional Premium CPD Courses:
- Sales Techniques
- Sales Scripts – Increase Your Conversion Rate
- Marketing Techniques for Small Business
- Goals Setting & Time Management Skills
- Effective Communication Skills
The power of digital marketing has never been as powerful as it is in today’s society. If you can persuade a fraction of the potential audience and buyers, you can make something an overnight success. Become a online marketing expert and be a valued asset in the commercial world. We can help you achieve this with our exemplary new learning package. We’ve pushed together all the knowledge from levels 3, 4, and 5 of our Digital Marketing courses, and crafted the ultimate learning experience for the budding digital marketing executive.
A product or service is often perceived to be only as good as the advertising or online footprint that surrounds it. Sometimes the consumer only becomes aware of a successful brand when it reaches a significant social media audience or creates a buzz and hashtag online. That sort of exposure needs someone talented to guide to a peak, and that’s where you could make an impact on a company by using your inherent Digital Marketing skills. If this sounds like the perfect profession for you, we can help make it so with this specialist learning program. This Digital Marketing Level 3, 4 and 5 combined course will be your guiding light in career progression and your journey to becoming a validated marketing executive.
By taking this course, you’ll be given an expert introduction to Digital Marketing strategies and how to find your initial audience. The basic concepts for building an attractive website and starting e-mail specific marketing is covered in-depth, as well as online content writing and the use of video channels to promote your business. You’ll then learn of the massive potential of popular social media, such as; Facebook, Google, Twitter, and Instagram. This focuses on advertising campaigns and how to popularise a brand. The course then explores the existing opportunities in more recent additions to the social media market with special emphasis given to LinkedIn, Pinterest, and Periscope. More reference and explanation is also given to Quora, Google apps, and the phenomena of podcasting. This fully comprehensive program will tutor you in every possible method of constructing a successful campaign online.
The course is specifically designed for those with online skills who are ready to move into the fast-paced world of digital selling and branding. Due to the balanced training curve, it will be beneficial for newcomers and existing professionals who have aspirations to progress their career and moving on to more senior roles in the industry.
Description
Digital Marketing Level 3
The Digital Marketing Level 3 course presents the fundamental concepts behind online marketing and how to build a digital identity.
Some of the key topics you will learn in this course are:
- The importance of an online marketing strategy
- Settling on an online personality and branding identity
- Real-world case studies of successful online campaigns
- Learning how to Photoshop and construct imagery
- Explaining email marketing tools and analytics
- How to write excellent copy and compelling blogs
- Using SEO to reach a bigger audience
- Creating your own YouTube channel
- How to film a video that naturally attracts an audience
- Responding to an online audience
This is a course that is ideal for those who are just starting in the online marketing business and want to progress quickly.
Digital Marketing Level 4
The Digital Marketing Level 4 course explores the most popular platforms for social media marketing and how best to utilise them.
Some of the key topics you will learn in this course are:
- Why Facebook has become so important in the marketing sector
- How to reach a massive audience on Facebook
- Measuring your success on Facebook
- How to “retarget” on Facebook
- Creating a local ad on Facebook
- Using Google Adwords to draw in attention
- Explaining how Twitter helps fledgeling businesses grow
- Creating a trending hashtag on Twitter
- Building a popular Instagram profile
- How to make photos on your Instagram account go viral
This course is designed for those who are with basic online marketing skills, who are ready to build a successful brand and become a company executive.
Digital Marketing Level 5
The Digital Marketing Level 5 course looks at the best ways to establish a definitive online presence and take your brand to new limits.
Some of the key topics you will learn in this course are:
- Why Pinterest has become so important in marketing circles
- Making and circulating Pinterest Ads effectively
- Using marketing strategies on LinkedIn
- Creating a LinkedIn company page
- Receiving ad credit on LinkedIn
- Using InMail campaigns on LinkedIn
- Using Periscope effectively in a campaign
- How to make use of live video streaming to drive a campaign
- Setting up a podcast for advertising use
- Using Google apps to expand your advertising reach
This course is ideal for those individuals who are already running ad campaigns and want to reach the maximum audience possible.
Who is This Course for?
This Digital Marketing Level 3, 4, and 5 combined course is specifically designed for those who want to install an online marketing campaign from scratch or those that need guidance to make theirs more successful. This can include entrepreneurs and also seasoned professional ad campaigners. Completion of the course will provide a Certificate of Achievement. The course is designed to allow long-distance learning, with modules that can be easily taken at your own convenience.
Endorsement
This course has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example, progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website.
Assessment and Certificate
Quality Licence Scheme Endorsed Certificate for Digital Marketing Level 3, 4 and 5
To make the evaluation process much more convenient for you, we’ve added the feature of automatic assessment. After you finish each module, you’ll participate in an online MCQ test. Each test will be marked instantly, and you’ll receive the result immediately as well. The passing score on each test is 60%.
After successfully passing all the exams, you will be eligible to claim a certificate of achievement endorsed by the Quality Licence Scheme without any cost.
Certificate of achievement for additional courses
After completing each of the additional courses, you can order a certificate of achievement to display your achievement for as little as £3.99 for the PDF version and £7.99 for a paper version or £10 for both. There is an additional £10 delivery charge for international students.
Career Path
This Digital Marketing Level 3, 4 and 5 combined course will give you everything you need to be able to run a successful online ad campaign. This will be suitable for those who are looking to work in the role of;
- Digital Marketing Executive
- Digital Marketing Analyst
- Search Marketing Manager
- SEO Marketing Specialist
- Social Media Executive
Course Curriculum
| Digital Marketing Level 3 | |||
| Module 01: Introduction Digital Marketing & Target Audience | |||
| Introduction | |||
| Digital Marketing | 00:02:00 | ||
| Digital Marketing Strategy in 10 Minutes | 00:09:00 | ||
| Define Your Business & Target Audience | |||
| Define your Purpose | 00:04:00 | ||
| Positioning Your Brand | 00:04:00 | ||
| Case studies – Positioning | 00:03:00 | ||
| Unique Selling Proposition | 00:06:00 | ||
| Personality | 00:02:00 | ||
| Case Study – Personality | 00:07:00 | ||
| Find Your Audience | 00:05:00 | ||
| Validate Your Business | 00:09:00 | ||
| Assessment Module 1 | |||
| Module 01 Final Quiz Exam – Digital Marketing Level 3, 4 and 5 | 00:10:00 | ||
| Module 02: Brand Identity, Websites & Email Marketing | |||
| Brand Identity | |||
| Intro Brand Identity | 00:02:00 | ||
| Case Study – 3 Company Styles | 00:05:00 | ||
| Free Branding Tools | 00:08:00 | ||
| Learn Canva in 10 Minutes | 00:11:00 | ||
| Learn Photoshop in 30 Minutes | 00:26:00 | ||
| Websites | |||
| Intro to Websites | 00:04:00 | ||
| Choose a Domain Name | 00:05:00 | ||
| Intro to WordPress Lessons | 00:01:00 | ||
| Email Marketing | |||
| Easy Email Marketing Funnel | 00:07:00 | ||
| Email Marketing Tools | 00:04:00 | ||
| Lead Magnets | 00:07:00 | ||
| Where to put opt-in forms | 00:06:00 | ||
| Segmenting and Tagging Your Subscribers | 00:05:00 | ||
| Email Sequences | 00:13:00 | ||
| Better Email Subject Lines | 00:04:00 | ||
| Using Analytics to Improve Emails | 00:07:00 | ||
| Case Study – 100 Subscribers in Less Then 1 Week | 00:06:00 | ||
| Assessment Module 2 | |||
| Module 02 Final Quiz Exam – Digital Marketing Level 3, 4 and 5 | 00:10:00 | ||
| Module 03: Copywriting, Blogging & SEO | |||
| Copywriting, Blogging & SEO | |||
| Copywriting Basics | 00:02:00 | ||
| A.I.D.A | 00:06:00 | ||
| Case Study of a Sales Page | 00:08:00 | ||
| 10 Commandments of Copywriting | 00:07:00 | ||
| Write Better Headlines | 00:05:00 | ||
| Write Quality Articles | 00:06:00 | ||
| Optimize Your Website SEO 5 minutes agoMore | 00:05:00 | ||
| Assessment Module 3 | |||
| Module 03 Final Quiz Exam – Digital Marketing Level 3, 4 and 5 | 00:10:00 | ||
| Module 04: YouTube & Video Marketing | |||
| YouTube | |||
| Intro to YouTube | 00:07:00 | ||
| Case Study – YouTube Sales Funnel | 00:05:00 | ||
| YouTube SEO – Watch Time vs. Views | 00:04:00 | ||
| Keyword Research for YouTube Videos | 00:06:00 | ||
| Start Your New Channel | 00:03:00 | ||
| Channel Art and Icon | 00:07:00 | ||
| Channel Description | 00:03:00 | ||
| Customize Your Channel Design | 00:04:00 | ||
| Add a Channel Trailer | 00:02:00 | ||
| YouTube Channel Settings and Verification | 00:07:00 | ||
| Upload Defaults, Featured Content, and Channel Branding | 00:06:00 | ||
| Uploading Videos + Titles, Tages, Description | 00:12:00 | ||
| Cards and End Screens | 00:08:00 | ||
| Use YouTube Analytics to Grow Your Channel | 00:06:00 | ||
| Quickly Respond to Fans with the Community Tab | 00:02:00 | ||
| Live Streaming with YouTube Live | 00:04:00 | ||
| Free Music on YouTube Live | 00:03:00 | ||
| Create a YouTube Ad. | 00:05:00 | ||
| Spy on Competition with Social Blade | 00:04:00 | ||
| Video Marketing | |||
| Intro to Video | 00:04:00 | ||
| Video Equipment for Beginners | 00:08:00 | ||
| Tools to Make Your Videos More Pro | 00:04:00 | ||
| Structure a Video that Sells | 00:04:00 | ||
| Intro to Video Production Bootcamp | 00:01:00 | ||
| Intro to FB Groups | 00:02:00 | ||
| Create Your Group – Walk Through | 00:11:00 | ||
| Tips for a More Engaged Facebook Group | 00:08:00 | ||
| Scheduling Posts, Live Video, and More | 00:04:00 | ||
| Assessment Module 4 | |||
| Module 04 Final Quiz Exam – Digital Marketing Level 3, 4 and 5 | 00:10:00 | ||
| Digital Marketing Level 4 | |||
| Module 05: Social Media Marketing (Facebook Groups & Pages) | |||
| Facebook Groups (Social Media Marketing) | |||
| Why Facebook Pages are Important for your Business | 00:01:00 | ||
| Creating a Stunning Facebook page for your business | 00:01:00 | ||
| Adding Essential Information to your Facebook Page | 00:09:00 | ||
| Selecting your Profile Image | 00:11:00 | ||
| Creating Professional Facebook Cover Image for your Pages | 00:05:00 | ||
| Creating a captivating Facebook Page Description using the ads. | 00:12:00 | ||
| Getting your Facebook Page Username | 00:03:00 | ||
| Facebook Page Apps to increase fans engagement | 00:08:00 | ||
| Top 0 Ways to Monetize your Facebook Page | 00:12:00 | ||
| Exploring Publishing tools | 00:10:00 | ||
| Scheduling Facebook posts | 00:05:00 | ||
| How to spy your competitors on facebook | 00:11:00 | ||
| How to guarantee your fans see all your posts | 00:10:00 | ||
| Wxploring Facebook Insights | 00:12:00 | ||
| Four Unlilited sources of royalty free image | 00:12:00 | ||
| Promoting your Facebook Page | 00:11:00 | ||
| Turn any image a clickable Facebook Post | 00:05:00 | ||
| Assignment – Create a Facebook page | 00:03:00 | ||
| Facebook Pages (Social Media Marketing) | |||
| Introduction to Facebook Ads | 00:01:00 | ||
| Introduction to the Facebook Ads Manager | 00:06:00 | ||
| setting up your facebook payment account | 00:02:00 | ||
| Defining your Facebook Target Audience | 00:12:00 | ||
| Level 1 – Creating the Ad | 00:05:00 | ||
| Level 1 – Boosting your Post | 00:09:00 | ||
| Level 2 – Creating your Ad in the Ads Manager | 00:11:00 | ||
| Tips to have your ad approved by facebook | 00:03:00 | ||
| Analyzing Results | 00:11:00 | ||
| Assignment Create a Facebook Ad | 00:01:00 | ||
| Assessment Module 5 | |||
| Module 05 Final Quiz Exam – Digital Marketing Level 3, 4 and 5 | 00:10:00 | ||
| Module 06: Social Media Marketing (Facebook Ads & Local Business) | |||
| Facebook Ads (Social Media Marketing) | |||
| What is facebook retargeting and why is importent for you | 00:05:00 | ||
| Creating a facebook pixel | 00:05:00 | ||
| installing the pixel in wordpress | 00:05:00 | ||
| installing the pixel in a non-wordpress website | 00:02:00 | ||
| TESTING IF THE PIXEL IS WORKING | 00:04:00 | ||
| Creating your first audence with THE Pixel | 00:04:00 | ||
| Facebook pixel advanced audience creation | 00:14:00 | ||
| MESSAGE – YOUR AUDIENCE IS TOO SMALL | 00:02:00 | ||
| Creating your optimized FB Ad with the Pixel | 00:11:00 | ||
| Assignment – Installing the facebook Pixel in your web | 00:01:00 | ||
| Facebook For Local Business (Social Media Marketing) | |||
| How Facebook Ads can Help you have a local business | 00:06:00 | ||
| This is the Plan for your Local Business | 00:08:00 | ||
| Reaching people around your Business | 00:10:00 | ||
| Creating Your Local Business ad | 00:10:00 | ||
| Assignment Local Business | 00:02:00 | ||
| Assessment Module 6 | |||
| Module 06 Final Quiz Exam – Digital Marketing Level 3, 4 and 5 | 00:10:00 | ||
| Module 07: Google Adwords | |||
| Google Adwords | |||
| Google Adwords for your Business | 00:02:00 | ||
| How Adwords Works | 00:03:00 | ||
| Setting up your Adwords Account | 00:07:00 | ||
| Example of Ads that we are creating | 00:04:00 | ||
| Exploring the Adwords Interface | 00:05:00 | ||
| Discovering the best keywords | 00:11:00 | ||
| Creating a Google Adwords Serch Campaign | 00:06:00 | ||
| Choosing your Vid setting for Google Adwords | 00:04:00 | ||
| Creating an Ad group and Adding Keywords | 00:04:00 | ||
| Finalizing your Google Ad | 00:06:00 | ||
| Managing your Google Ads Campaigns and Analytics | 00:10:00 | ||
| Creating a YouTube Ad with Google Adwords | 00:01:00 | ||
| Assignment Google Adwords | 00:01:00 | ||
| Assessment Module 7 | |||
| Module 07 Final Quiz Exam – Digital Marketing Level 3, 4 and 5 | 00:10:00 | ||
| Module 08: Social Media Marketing (Twitter & Instagram) | |||
| Twitter (Social Media Marketing) | |||
| Why Twiter and how it can help your business growth | 00:02:00 | ||
| Choosing the best username or twitter handle | 00:06:00 | ||
| 4 tips to choose your twitter handle | 00:02:00 | ||
| Creating a Twitter account | 00:05:00 | ||
| Creating an Outstanding Twitter profile page | 00:04:00 | ||
| Adding your Profile and Header Photo | 00:10:00 | ||
| Writing an optimized bio | 00:11:00 | ||
| Pin the most important tweet for your bio | 00:06:00 | ||
| Connecting with other influencers | 00:06:00 | ||
| Twitter hashtags | 00:06:00 | ||
| Growing your Twitter presence with Jooicer | 00:09:00 | ||
| Add Twitter Buttons to your Website | 00:10:00 | ||
| Add Twitter widgets to your website | 00:07:00 | ||
| Twitter Ads – Creating Your Ads Account and Campaign | 00:10:00 | ||
| Twitter Ads – Adding your Payment Method | 00:01:00 | ||
| Twitter Ads – Creating other Twitter ads | 00:02:00 | ||
| Twitter Ads – Promoting a Tweet | 00:02:00 | ||
| Assignment Twitter 1 day agoMore | 00:02:00 | ||
| Instagram (Social Media Marketing) | |||
| Instagram for Business – Whats our strategy | 00:04:00 | ||
| Create an Instragram for Business profile | 00:04:00 | ||
| Building a Killer Instragram Profile | 00:03:00 | ||
| 2 Building a Killer Instagram profile | 00:04:00 | ||
| 3 Building a Killer Instagram Profile | 00:05:00 | ||
| 4 Building a Killer Instagram Profile | 00:02:00 | ||
| Accessing the Ads Manager | 00:03:00 | ||
| Creating your First Instagram Ad | 00:04:00 | ||
| Creating you Instagram Ad inside the App | 00:08:00 | ||
| Important Tips to have a successful Ad on Instagram As inside the App | 00:05:00 | ||
| Mistake 1 | 00:02:00 | ||
| Mistake 2 | 00:01:00 | ||
| Mistake 3 | 00:02:00 | ||
| Mistake 4 | 00:01:00 | ||
| Mistake 5 | 00:01:00 | ||
| Mistake 6 | 00:01:00 | ||
| Tools to create instagram photos | 00:04:00 | ||
| Creating Viral Instagram Photos | 00:13:00 | ||
| Adding Your Logo or Website to your Instagram Post | 00:05:00 | ||
| Instagram Live and Instagram Stories | 00:04:00 | ||
| Assignment – Instagram Ads | 00:01:00 | ||
| Assessment Module 8 | |||
| Module 08 Final Quiz Exam – Digital Marketing Level 3, 4 and 5 | 00:10:00 | ||
| Digital Marketing Level 5 | |||
| Module 09: Social Media Marketing (Pinterest, LinkedIn & Periscope) | |||
| Pinterest (Social Media Marketing) | |||
| Why Printerest and how it can your business grow | 00:03:00 | ||
| Opening a Printerest Business Account | 00:05:00 | ||
| Linking Pinterest with your Website and getting a Verifed account | 00:05:00 | ||
| Linking Pinterest with other Social Media platforms | 00:02:00 | ||
| Optimizing your Pinterest Profile | 00:09:00 | ||
| Creating Boards | 00:09:00 | ||
| Using Secreat Boards | 00:03:00 | ||
| The Powerful Pinterest notification | 00:01:00 | ||
| Adding pinterest chorme extension | 00:03:00 | ||
| Adding Pinterest to your Website | 00:14:00 | ||
| Pinterest Ads – Getting started | 00:03:00 | ||
| Pinterest Ads Panel Overview | 00:03:00 | ||
| Creating a Pinterest Ad | 00:13:00 | ||
| Creating Pinterest Ads Fast | 00:03:00 | ||
| Assignment Pinterest | 00:01:00 | ||
| LinkedIn (Social Media Marketing) | |||
| Welcome to Linkdin Marketing | 00:02:00 | ||
| Setting up to LinkedIn account | 00:06:00 | ||
| Adding Experience, Skills, Accomplishedment to your LinkedIn | 00:03:00 | ||
| Adding a professional Background photo | 00:04:00 | ||
| Adding media to your linkedIn URL | 00:06:00 | ||
| Changing your LinkedIn URL | 00:04:00 | ||
| Adding your Website to LinkedIn | 00:06:00 | ||
| Creating Shareable content on LinkedIn | 00:04:00 | ||
| linkedIn Company Pages Examples | 00:06:00 | ||
| Creating a LinkedIn Company Page | 00:02:00 | ||
| Managing your LinkedIn Company Page | 00:07:00 | ||
| Getting 50 dollar in LinkedIn Ads Credits | 00:03:00 | ||
| LinkedIn Ads Introduction | 00:03:00 | ||
| Creating a linkedIn Sponsored Content Ad. | 00:12:00 | ||
| Waiting for LinkedIn Ad approval | 00:01:00 | ||
| Creating a LinkedIn Text Ads Campaign | 00:07:00 | ||
| Creating a LinkedIn Sponsored In Mail Campaign | 00:09:00 | ||
| Quick view at the LinkedIn Campaign Manager | 00:03:00 | ||
| Assignment LinkedIn | 00:02:00 | ||
| Periscope (Social Media Marketing) | |||
| What is Periscope | 00:01:00 | ||
| Optional Equipment that will make your scopes looks profession | 00:05:00 | ||
| Assignment Periscope 20 hours agoMore | 00:01:00 | ||
| Assessment Module 9 | |||
| Module 09 Final Quiz Exam – Digital Marketing Level 3, 4 and 5 | 00:10:00 | ||
| Module 10: Social Media Live Streaming | |||
| Social Media Live Streaming | |||
| Basic Eqipment for Social Media Streaming | 00:09:00 | ||
| Planning an irresistible Live Streaming Session | 00:10:00 | ||
| Facebook Live Basics | 00:05:00 | ||
| Facebook Live Session from your Smartphone | 00:07:00 | ||
| Sharing our Facebook Live Sessions | 00:03:00 | ||
| 3 ways to Reuse your Facebook Live Sessions | 00:00:00 | ||
| YouTube Live Basics | 00:02:00 | ||
| Runing a YouTube Live from your Smartphone | 00:05:00 | ||
| Instagram Live | 00:03:00 | ||
| Periscope Live | 00:03:00 | ||
| Introduction to OBS Broadcaster Software | 00:03:00 | ||
| Setting up your OBS Software | 00:11:00 | ||
| Using OBS Studio Mode | 00:05:00 | ||
| Facebook Live Streaming with OBS | 00:12:00 | ||
| YouTube Live Streaming with OBS | 00:07:00 | ||
| Simultaneous Streaming to Facebook, YouTube and Periscope | 00:16:00 | ||
| Other awesome software for Live Streaming | 00:08:00 | ||
| Assignment Social Media Live Streaming | 00:03:00 | ||
| Assessment Module 10 | |||
| Module 10 Final Quiz Exam – Digital Marketing Level 3, 4 and 5 | 00:10:00 | ||
| Module 11: Podcasting, Quora & Google Analytics | |||
| Podcasting | |||
| Podcasting Intro | 00:02:00 | ||
| Podcasting Tools | 00:07:00 | ||
| Hosting Your Podcat with Libsyn | 00:08:00 | ||
| Submitting Podcast to iTunes | 00:02:00 | ||
| Validate Your Podcast Work | 00:01:00 | ||
| Quora | |||
| Quora Basics | 00:03:00 | ||
| Finding, Answering and Optimizing Your Quora Answers | 00:03:00 | ||
| Google Analytics | |||
| Setting Up Google Analytics | 00:06:00 | ||
| Navigating the Google Analytics Dashboard | 00:07:00 | ||
| Know Your Audience with Analytics | 00:06:00 | ||
| User Acquisition and Behavior Flow | 00:13:00 | ||
| See Where Visitors Click with Page Analytics | 00:05:00 | ||
| User Behavior and Site Speed | 00:04:00 | ||
| Setting Up Goals | 00:03:00 | ||
| Assessment Module 11 | |||
| Module 11 Final Quiz Exam – Digital Marketing Level 3, 4 and 5 | 00:10:00 | ||
| Module 12: Google Plus (Social Media Marketing) | |||
| Google Plus (Social Media Marketing) | |||
| Welcome to Google plus | 00:01:00 | ||
| Whats the difference between Google Pages and Profile | 00:04:00 | ||
| Adding your Profile and Cover image | 00:04:00 | ||
| Adding your Contact info | 00:05:00 | ||
| Adding links to your Website and Socal Media | 00:02:00 | ||
| Adding your Story | 00:04:00 | ||
| Previewing the page | 00:05:00 | ||
| Conclusion | |||
| Conclusion | 00:02:00 | ||
| Assessment Module 12 | |||
| Module 12 Final Quiz Exam – Digital Marketing Level 3, 4 and 5 | 00:10:00 | ||
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