Description

A type of public relations known as publicity is the dissemination of news or information through the media. Publicity also refers to how the media see a company or group. Due to their proximity, marketing and advertising are two additional mass communication mediums that are sometimes confusing with publicity.

The Business Publicity Training course aims to assist you in utilizing the media to increase local exposure for your store. You’ll get the chance to learn about technology in as many beneficial ways as possible, and we think it’s great that young people may represent their initiatives. You’ll discover how to draft and carry out a practical local publicity strategy. Learn to communicate with new and conventional media (local blogs, other social media, TV, radio, magazines, and “influencers”).

Learning Outcomes:

  1. Command local publicity strategies with precision.
  2. Unlock the benefits of impactful business publicity.
  3. Grasp the fundamental factors driving successful promotion.
  4. Implement top-tier strategies for local market dominance.
  5. Navigate essential tools and techniques and sidestep common publicity pitfalls.

Who Is This Course For?

  • Entrepreneurs eyeing enhanced business visibility.
  • Marketing professionals keen on mastering advanced publicity.
  • Small business owners targeting local market expansion.
  • Aspiring marketers are hungry for effective promotional strategies.
  • Individuals committed to refining their business promotion expertise.

Certification

Once you finish the course, you can get a certificate to show your success. The PDF version costs just £3.99, while a printed one is £7.99. If you’d like both, it’s £10. For students outside the UK, there’s an extra £10 for delivery.

Requirements

  • This course is available to all learners of all academic backgrounds.
  • Learners should be 16 or over to undertake the course.
  • A strong grasp of English, numeracy, and ICT is necessary for enrollment in this course.

Career Path:

  • Public Relations Specialist: £25,000 – £45,000
  • Marketing Manager: £30,000 – £50,000
  • Social Media Manager: £25,000 – £40,000
  • Brand Strategist: £28,000 – £45,000
  • Advertising Executive: £24,000 – £40,000
  • Event Coordinator: £22,000 – £35,000

Course Curriculum

Introduction
Overview FREE 00:03:00
Getting Local Publicity
Benefits of Publicity 00:04:00
The Three Basic Factors for Publicity 00:16:00
The Top Seven Strategies for Local Publicity 00:11:00
Publicity Tools and Techniques, Part 1 00:09:00
Publicity Tools and Techniques, Part 2 00:06:00
Publicity Blunders to Avoid 00:08:00
Go for It! 00:03:00
Course Certification
Order your Certificate 00:00:00