Overview

Explore the secrets of compelling retail spaces with our Visual Merchandising Diploma. In a world where aesthetics intertwine with commerce, this course shines a spotlight on how impactful visuals can elevate shopping experiences. Journey through essential modules, encompassing everything from strategic store layouts and the artistry of exterior design to the subtle yet significant role of mannequins. As retail landscapes shift and evolve, so do the demands of visual merchandising. This diploma not only acquaints you with modern challenges but also equips you with the expertise to continually adapt and flourish in this exhilarating realm.

Learning Outcomes:

  1. Understand the fundamental principles and concepts of visual merchandising, from store layout to in-store design.
  2. Recognise the significance of exterior and in-store designs in creating a holistic shopping experience.
  3. Gain knowledge on the strategic use of mannequins and display fixtures in enhancing visual appeal.
  4. Ascertain the integral role and responsibilities of a visual merchandiser in a retail environment.
  5. Comprehend the contemporary challenges faced in visual merchandising and strategies to address them.

Who is this for?

  • Individuals are passionate about merging creativity with retail strategies.
  • Retail store owners aim to enhance their in-store aesthetics and boost sales.
  • Design enthusiasts keen on specialising in retail space designs.
  • Marketing professionals focusing on in-store branding and display techniques.
  • Graduates considering a rewarding career in visual display and store design.

Certification

Once you finish the course, you have the option to get a certificate to show your success. The PDF version costs just £3.99, while a printed one is £7.99. If you’d like both, it’s £10. For students outside the UK, there’s an extra £10 for delivery.

Requirement

This course is available to all learners of all academic backgrounds.
Learners should be aged 16 or over to undertake the course.
A strong grasp of English, numeracy, and ICT is necessary for enrollment in this course.

Career path

  • Visual Merchandiser: £24,000 – £40,000 annually
  • Store Layout Designer: £25,000 – £42,000 annually
  • Exterior Design Specialist: £26,000 – £45,000 annually
  • Display Fixture Designer: £23,000 – £38,000 annually
  • In-store Design Strategist: £27,000 – £46,000 annually
  • Retail Space Planner: £28,000 – £44,000 annually

Course Curriculum

Visual Merchandising Diploma
Module 01: Introduction To Visual Merchandising 00:20:00
Module 02: Store Layouts 00:20:00
Module 03: Exterior Design 00:22:00
Module 04: In-Store Design 00:19:00
Module 05: Mannequins In Visual Merchandising 00:20:00
Module 06: Display Fixtures 00:21:00
Module 07: The Role Of A Visual Merchandiser 00:15:00
Module 08: Challenges Of Modern Visual Merchandising 00:22:00